Carlos Sierra Political Consultant | El Paso, Texas

Media Monitoring Media monitoring helps you to decipher the results that you get from your marketing efforts. You can get critical analytics from this practice, and you will be able to identify the communications platforms that work best for you more easily. You can use social media with your media monitoring for better results as well, which proves that there's much more to marketing than just drafting and scheduling social media posts. Public Relations from Offline Events Some of the most substantial content that a company gets to put online comes from offline events. This content is sure to be original, which will keep it from being buried in the search engine results because it is a duplicate. Dynamic, authentic sites that include pictures and descriptions of offline events are sure to do better than sites that rely on input coming solely from social media posts. Indirect Marketing, Otherwise Known as Inbound Marketing Inbound marketing is one of the mo...

The Libertarian Party caught a lot of attention this past election cycle. In a year with two unpopular presidential candidates , voters were looking for an alternative. In fact, Google searches for the Libertarian Party surged in the wake of the news that Ted Cruz, a serious political contender for the Republican Party, suspended his campaign -- thus leaving Donald Trump as the Republican frontrunner.   This is where Libertarian candidate Gary Johnson came in. Voters rallied for him to break the two-party system in an election that was already filled with drama and controversy among both Democratic and Republican candidates. By the end of the election cycle, Johnson earned a reported 3.3% of all votes (about 4,488,919 votes to be exact) and become the most successful candidate to run a presidential campaign for the Libertarian Party in decades.   What is Libertarianism? According to the official Libertarian Party website, Libertarians strongly oppose any gover...

Being a political consultant often comes with having a bad reputation; many believe they manipulate information and people to get their own way. However, that is not always the case. As with any industry, some people are awful, while others are incredible at their jobs and work great with others. Let me convince you that political consultants are actually a perfect way to keep your campaign or cause moving forward without having to deceive anyone or skew information to get ahead. They’re reputation specialists Political consultants understand how to present their client in a positive way and send the desired message. They have extensive experience conducting marketing campaigns through various mediums. If there’s ever negativity around your image or cause, a political consultant can use their skills to protect your reputation and present your good side to the public. They’re educated To be at the top of their game, political consultants must be educated. They’ve li...

On November 8, 2016, this country changed. An electoral outcome unpredicted even by the victor sent chaotic tremors rippling through a cracked nation. And while the friction of 2016’s presidential election split us, it also saw us pulled close together.  It's true that half of America is reeling in disbelief, while the half jovially champions our new commander-in-chief. But the real fact is this: no matter our political affiliation, all of us are burning with one insatiable question.   What happens next? Well, here’s the thing. No one knows, not really. How could we possibly? What we do know is that facing uncertainty, we do what we can. And what we can do is look at the happenings, the contributing factors that led us to this manifest threshold. Like the radar-savvy meteorologist who spies a fresh hurricane closing the mainland, we can construct a predictive model based on the insights this typhoon of an election provided into the American psyche. So what do w...